Exploring the Digital Practices of the Youth A Case Study of Saigon Zoo and Botanical Garden
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Abstract
This paper focuses on the evolving dynamics of digital youth engagement in revitalising public spaces, presenting a compelling case study of the Saigon Zoo-Botanical Garden in Ho Chi Minh City, Vietnam. The Saigon Zoo and Botanical Garden (also known as Saigon Zoo) was once a popular entertainment hub. However, during the 2000s, there was a gradual decline in interest among young visitors, attributed to negative narratives in the public media. This decline almost led to closure amid the global COVID-19 pandemic. Aware of the situation, the youth began to embrace a proactive role in promoting the site through social media. They shared delightful moments of the zoo’s animals, setting a trend for taking portraits against the backdrop of its picturesque botanical scenery. Through both physical and digital involvement, the youth breathed fresh life into this historical destination, engaging in acts of photo-taking and photo-sharing when visiting the Saigon Zoo. This study explores the case of the Saigon Zoo, examining how digital involvement influences the youth’s perception and engagement with space. Given the nature of this study, the interview process and Photovoice method were employed to understand the digital-related behaviours of the youth. The findings underscore the positive impact of digital engagement on well-being while emphasising the need for a balanced approach to foster optimal engagement.
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